Brighton rocks: How The Great Escape became an essential new music festival

Ben Homewood

Jon McIldowie remembers The Great Escape Diet all too well. “It involves working, not eating and running around Brighton for days, it’s incredibly effective for losing weight, but also quite stressful…”

Better known as Jon Mac, the seasoned live exec has a different daily intake these days, having left The Great Escape and Mama Group in 2012 to become talent buyer for Reading & Leeds Festivals.

But there’s a reason he’s happy to divert his attention from an afternoon full ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Start free Trial

Register for a Music Week trial to access this article. Sign up today and you will receive:

  • 4 weeks access to news, features and chart analysis
  • 4 Digital issues of Music Week
  • The Music Week app
  • Tailored email news alerts
Start your free trial

Subscribe

If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...