Sync Story: Inside Ford/Jake Houlsby's new collaboration

Ben Homewood

Sometimes, a good sync can kickstart an artist’s career, and Ford’s hook up with Jake Houlsby looks likely to be a case in point.

Now well on its way to four million Spotify plays, the Newcastle singer/songwriter’s track Howl has undeniably benefited from Ford’s endorsement.

The track was part of Houlsby’s five-track Vondelpark release last year.

Andy Rogers, music supervisor at Eclectic, describes it as “a beautifully crafted song from a young emerging artist”, adding that it was “the perfect ...

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