Sync story: John Lewis/Queen

Queen’s Bohemian Rhapsody has enjoyed a few incarnations since Freddie Mercury and co first stepped atop those lights, but few match John Lewis & Partners + Waitrose & Partners’ ad for sheer intricacy.

Reimagined as a teacher and pupils putting the extra in to enliven a school concert, the track has been performed by children accompanied by a cavalcade of model spaceships and cardboard astronaut suits.

“For this smile-inducing film we were tasked with producing a primary school show rendition ...

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