Airplay analysis: Huge radio audience for Calvin Harris & Sam Smith
Racking up the biggest audience of any track for three months, Calvin Harris & Sam Smith’s Promises turned in massive increases in plays (up 37.73% from 3,830 to 5,275) and listeners (up 25.70% from 65.11m to 81.84m), surpassing the top tally of 80.50m secured by Harris’ last smash, Dua Lipa collaboration One Kiss.
Promises had 22 plays on Radio 2 last week – four more than any other track – and was even more popular on Radio 1, where it ...
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