How VMS Live is changing the live business

James Hanley

To those unfamiliar with VMS Live’s modus operandi, MD and founder Steve Forster offers a pertinent analogy.

“I was speaking to a record label executive - who will remain nameless - and he asked me, What’s the difference between what you do and what, say, Live Nation does?,” Forster tells Music Week.

“I thought about it for a couple of seconds, and then I replied, You understand Record Store Day - where you’ve got a curated product - that’s what ...

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