'Technology has changed the way we do business': UTA's Joe Kessler talks research and digital strategy
Ahead of his appearance at the Music Week Tech Summit, Joe Kessler, global head, UTA IQ, opens up about the analytics and media intelligence his department works on...
Joe Kessler has a confession to make.
“I am particularly interested in the secondary ticketing market,” he tells Music Week. “Because there is a point of view that it is a more organic version of supply and demand than the [primary] ticket market. That might be a controversial statement, but we’re ...
Login to access this article
To access this article you need to be a subscriber. If you are a subscriber login below.
Login NowSubscribe
If you have previously taken a trial you will need to subscribe to access this article.
Subscribe Now
