1. STREAMING IS NOW A GLOBAL PHENOMENON
The global value of streaming grew a massive 60.4% in 2016 as new services launched and the world caught on to the new way of consuming music. Most significantly – and in contrast to the UK market – the rate of growth accelerated, from 47.3% in 2015 and 36.2% in 2014. So, while North America and Europe’s streaming businesses still led the way, growing 84.1% and 45.5% respectively, there were also 45.6% rises ...
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