Electronic music specialist Neighbourhood PR has added former Warner/Parlophone and Virgin/EMI senior publicist Paul Guimaraes to its London team.
Guimaraes (pictured) brings over two decades of music industry experience, having handled UK press campaigns for artists including Daft Punk, Katy Perry, Kelis, Pharrell Williams, Tinie Tempah, Kano, Deadmau5, Tracey Thorn, Simian, Phoenix, Air and Gesaffelstein.
Neil Bainbridge, MD and founder of Newcastle and London-based Neighbourhood PR, said: ‘“While we have had a long standing relationship with Paul we have worked particularly well together on several Warner projects over the last few years. Our ideas, creativity and approach have always been aligned so it’s an absolute pleasure to welcome him to the team. I’m excited about him bringing a wealth of knowledge and experience to our combined and now diverse client roster; be it emerging or established acts, helping forge our client service and drive PR strategy.”
Guimaraes added: "I have had the pleasure of partnering with Neighbourhood on a number of projects over the years and have always been taken aback by their passion for music and forward-thinking approach to publicity."
Guimaraes continues to represent his acts Tinie Tempah, Kano, Bugzy Malone, David Guetta, PartyNextDoor, DVSN, Roy Wood$, Majid Jordan, They, Fuse ODG, Ashnikko, Banx & Ranx, Blonde, Icarus, Rationale, HEX and Soleima.
Elsewhere, Tom Hewitt-Jones takes the role of senior publicist while Zac Banks has been promoted to publicist from his previous role as press sssistant.