There have never been as many opportunities for artists to develop audiences through social media. In the second of a four-part series, Christina Theodoropoulou (pictured, left), Meta’s strategic partner manager for ...
Meta is introducing music revenue sharing that will see artists and labels directly earning from UGC consumption.
The licensing arrangement was previously based on lump sum payments.
In this third and final article from Meta, Jane Kinnard, Nick Callaghan and Vanessa Bakewell share their thoughts on the future of music marketing, and consider how incorporating emerging platforms ...
Stuart Williams (MD, Music Week): To start, tell us about your role at Meta and your current focus.
Zehra Chatoo (head of connection planning, retail, Meta): “At Meta I work ...
