Broadcast Music Inc has made a series of key promotions within its creative team.
Barbara Cane, BMI’s VP of creative, Los Angeles has been elevated to the newly-created role of VP, worldwide creative and advisor to the EVP of creative & licensing.
Samantha Cox has been promoted to VP, creative, New York, and Tracie Verlinde has been named VP, creative, Los Angeles. Mason Hunter has been made AVP, creative, Nashville. Wardell Malloy (pictured) has been promoted to AVP, creative, Los Angeles.
Malloy will continue to sign songwriters and producers in the R&B, hip-hop and gospel genres, while overseeing showcases, workshops and panels aimed at educating and supporting the creative community. Since joining BMI in 2002, he’s signed songwriters including A$AP Rocky, Chris Brown and Tory Lanez.
Cox and Verlinde will continue to sign new pop, rock and indie songwriters, publishers and bands.
Hunter will work closely with Jody Williams, VP, creative, Nashville, to help support the Nashville songwriting community.
Mike O’Neill, president & CEO, BMI, said: “Barbara’s reputation within the industry is unparalleled, and I have asked her to continue her work nurturing, developing and guiding BMI’s songwriters, but now from a global perspective. As one of my most trusted advisors, I know Barbara will also provide valuable counsel to Mike Steinberg, who will rely on her guidance and expertise as he navigates his new role leading BMI’s creative team.”
Steinberg said: “Working more closely with Barbara, who has dedicated her entire career to BMI, will give me the opportunity to learn from the best. She will be a trusted guide and sounding board, and I look forward to deepening our partnership going forward.”
He added: “I am also excited to acknowledge and elevate the stellar roster of talented executives within BMI, allowing us to continue to pave the way for a vibrant future for the creative and business communities we serve.”
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