The biz is bracing itself for a new wave of K-pop in the wake of the BTS “phenomenon” that has hit the UK.
The Korean boy band sold out two shows at The O2 last week and staged a media blitz. As well as an appearance on BBC One’s Graham Norton Show, there was widespread media coverage – rare for a non-English-speaking act.
“I’ve not been surprised because it’s obviously a huge phenomenon,” Phil Bowdery, executive president, European touring, told ...
To access this article you need to be a subscriber. If you are a subscriber login below.
Login NowIf you have previously taken a trial you will need to subscribe to access this article.
Subscribe Now